Bright Red 1978 Mustang Cobra II Hatchback Promotional Sales Brochure
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The text on the next page for this car reads: You've got an audience with the King. King Cobra. The new King of the road! Presenting ...the King Cobra. Unmistakably bold. The ultimate in flair. A car designed to rule its class. Experience the way King Cobra exuberantly merges in traffic. Enjoy its superb ride and handling. The way it corners and hugs the road. And check out all the features of the King Cobra option. Features like: Unique tape treatment, pinstriping on all major area, words "King Cobra" on sides and rear decklid spoiler; Distinctive hood scoop with emblem; Unique front air dam; Color-keyed dual sport mirrors; Rear quarter flair, and much more. The King Cobra, shown in Bright Red (Code 2R) with optional "T-Roof" Convertible, also has all the power you want. It includes a 5.0 litre (302 CID) 2V V8 engine, 4-speed floor shift, power front disc brakes, power steering, raised white letter radial tires and Rallye Package which includes extra cooling, heavy duty springs, adjustable shock absorbers, rear stabilizer bar and dual sport mirrors. Other great features of the King Cobra option include: Unique snake decal. The King Cobra trademark that signifies it's a standout. And the bold black grille makes your King Cobra striking. Rear deck spoiler. A crowning touch available in a wide array of colors. King Cobra ... drive it at your local Ford Dealer's. You'll then see why it's called King!

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