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1968 Branded Special Mustang


Branded Special

Branded edition Mustangs were created by dealerships on used 65-68 Mustangs to spiff them up for resale. The Branding kit was available from Ford. The kit included choice of colored vinyl tops (in 15 colors), side stripes (in 5 colors), quarter panel chrome, and special Branded emblems. One emblem is round "Branded" emblem and is typically placed on the vinyl top behind the side rear quarter window. The other emblem is a shield shaped "Branded ID" emblem on the front fender - up near the triangle vent window.

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Other years of the Branded Special: 1967 [1968]

Explore 1968 Mustang Information, Stats, and Data
More Special and Limited Edition Mustangs from 1968

Examples of a 1968 Branded Special Mustang
(click on the photo for a larger image and more information)

Olive Green Branded Special
mustang This double unique, special model, Mustang was our featured Attitude of the Week for the week of December 13th, 2009. Robbie Tromp from the Netherlands has restored this Olive Green 1968 Rainbow of Colors promotional Mustang which is also a Branded Special. This olive green is one of 13 special colors which a new Mustang owner could order along with several upgrades in the west coast Rainbow of Colors promotion. Also during this time dealers could add a Branded Special emblem to further promote a car. Amazingly this car is both! This was the first Olive Green Rainbow of Colors promotional Mustang that found us. A few months ago, Wolfgang Kohrn of ponysite.de, contacted us about finding a unique originally painted, olive green, 1968, Mustang in the Netherlands which had all the options and special order data to indicate that it was the first car found of this unique color. This is that car which is also featured on Wolfgang's site. So far we've only found 9 names of the 13 colors of the promotion. This green was not one of them, so we've been temporarily calling it Olive Green. If you know the official color name, let us know. About the same time, Jeff from Oregon, emailed us on his newest purchase of an olive green 1968 Mustang which turns out to be a sister car to Robbie's because the share the same DSO order area, special order number, and therefore ordered by the same dealer which was, Lou Gerard Motors, in Redding, California. Look at the other photos of this car, Robbie has much more information.

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